Medical ID Theft Spawns New Compliance Requirements

Identity theft is the number one crime in America.an identity theft program that contains written
Medical identity theft, where individuals receive"reasonable policies and procedures" to:
medical care using stolen false identities, is widelyIdentify relevant patterns, practices, and specific
considered to be the fastest growing type of thisforms activity that are "red flags," Detect these
crime. An increasing number of people are fallingpatterns, or "red flags"; Respond to those
victim to this crime and are having their livesdetected to prevent and mitigate identity theft;
turned upside down, while being forced to spendand Ensure the program is updated periodically to
hundreds of hours to clear their good name. Thereflect changes in risks. In administering such a
cost to business has most recently beenprogram, a practice would need to: Illustrate
estimated at nearly $50 billion dollars per year.approval of the program from its board or board
In response to this growing problem the Federalcommittee; Appoint a designee(s) as a red flag
Trade Commission is now requiring an ID Theftofficer; Train staff on awareness, red flags, and
Red Flag Program be in place for any medicalappropriate responses; Exercise oversight of
practice that does not collect complete paymentservice provider arrangements.
at the time it provides services to its patients.While some health care practices have begun to
Any practice that is billing insurance on behalf ofcheck identification prior to providing services this
its patients, where the patient is ultimatelywill now be a necessary step for all providers that
responsible for the payment, is now beinghave patients covered under this rule. The identity
considered a "creditor" by the FTC, and falls undertheft red flags that need to be identified in a
these requirements. The deadline for laving apolicy fall under these categories: Suspicious
program in place has been moved back to Augustdocuments; Suspicious identifying information;
1, 2009, as the FTC found many industries stillUnusual or suspicious activity related to patient;
unaware of their obligations under this rule. It is atand/or Notices from patients, victims of identity
that point that the FTC will begin to enforce civiltheft, insurance investigators, law enforcement,
and monetary penalties per infraction.about possible identity theft.
Although the American Medical Association (AMA)Training of staff is a very important element to
and other medical associations have argued thatthis program as not only new procedures will
they should not fall under this rule, the FTCneed to be adopted, but also a new awareness
recently responded with a nine page letter makingamong staff needs to be created to adequately
it clear they would not be granting an exemptionfollow policies. Most employees within the health
to these requirements for health care providers.care industry know very little about this problem
The purpose of these requirements is to minimizeand will find it difficult to identify the red flags,
the risk to individuals that have had theirfollow proper reporting requirements, and
information stolen for the purpose of identityrecognize the appropriate responses if their
theft. While having to comply with a new law maythinking and behavior has not been impacted by
at first seem frustrating, practices will be reducingthis training.
their liability and minimizing the expense ofProper training should also impact behavior related
providing services where payment wouldto how information is handled, and go a long way
otherwise go uncollected. Medical identity theft cantowards data theft and breaches that are
often go unnoticed, mixed in with a practices' badincreasingly common. This is especially true when
debt from services that are unable to be61% of current data breaches are a result of
collected when the actual patient is unknown.administrative error.
Third party payors can also demand a refundAccording to Betsy Broder, the Assistant
from physicians if identity theft is discoveredDirector, Division of Privacy and Identity
after the payment has been applied. Ultimately,Protection at the Federal Trade Commission, the
the financial cost of this growing problem is mostFTC will be looking for "reasonable efforts" at this
often born by the practice, and good policies andinitial point of enforcement. According to Broder,
staff awareness can reduce that cost."What we're looking for is good faith efforts on
The "Red Flag Rules" requires practices to developtheir part to develop programs.